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    <title>Engaged - Episodes Tagged with “Storytelling”</title>
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    <pubDate>Tue, 16 Nov 2021 08:30:00 -0500</pubDate>
    <description>HL Strategy is an integrated marketing and communications team with senior practitioners in Atlanta, Knoxville, Asheville, Columbus Georgia, and Dallas Texas. This podcast is about our experience and the inspiration that drives us. We talk with experts about inspired marketing and communications, the questions that we face as practitioners, and the hope we have for our industry and the world. We love what we do and we invite you to come along. Welcome to Engaged.
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    <itunes:summary>HL Strategy is an integrated marketing and communications team with senior practitioners in Atlanta, Knoxville, Asheville, Columbus Georgia, and Dallas Texas. This podcast is about our experience and the inspiration that drives us. We talk with experts about inspired marketing and communications, the questions that we face as practitioners, and the hope we have for our industry and the world. We love what we do and we invite you to come along. Welcome to Engaged.
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  <title>Episode 7: The Power of Telling Your Own Story -- w/ Sherry Crawley</title>
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  <itunes:subtitle>How do you start to explore the narrative of your brand -- and when do you tell that story? Sherry Crawley joins us on today's episode to unpack how to effectively communicate a brand's story. Whether you're starting from scratch or revitalizing your brand, the way we frame and talk about our products and services leaves a lasting imprint on employees and customers alike. Putting authenticity first, Sherry shares the exercises she leverages to guide brands in developing and telling compelling stories. No matter where you are in the journey, Sherry steps in across the process to guide, energize and instill confidence in the process. </itunes:subtitle>
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    <![CDATA[<p>How do you start to explore the narrative of your brand -- and when do you tell that story? Sherry Crawley joins us on today&#39;s episode to unpack how to effectively communicate a brand&#39;s story. Whether you&#39;re starting from scratch or revitalizing your brand, the way we frame and talk about our products and services leaves a lasting imprint on employees and customers alike. Putting authenticity first, Sherry shares the exercises she leverages to guide brands in developing and telling compelling stories. No matter where you are in the journey, Sherry steps in across the process to guide, energize and instill confidence in the process. </p>]]>
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